Gas Monkey Garage will be the title sponsor of Peter Hickman and FHO Racing at this year's TT.
Hickman holds the record for the fastest lap of the course, set during 2018's Senior TT race, and has five wins under his belt.
Richard Rawlings, the man behind Gas Monkey Garage, says getting the chance to be a part of the largest single viewed sporting event and the world's longest standing time trial is a dream come true.
The partnership also means the Island's iconic course will be showcased on the title sponsor's social media, to an audience of over 20 million.
Trust in democratic institutions falling, says report
Flouride varnishes for all primary children
'Tough times' see Ramsey cafe close for winter
Peel to get new laundrette?
Manx Care asking people to wear masks in its facilities
Tynwald to be urged to take action on homelessness
Tonight's Manxman sailing put back an hour
Patrick Road closed to clear landslip